Friday, November 15, 2019
The Specialist And Inbound Tour Operators
The Specialist And Inbound Tour Operators Mass Market tour operators have dominated in the outbound market for years, with the rise of holidays abroad becoming more and more popular since the end of the Second World War. Thomas Cook, Thomson and First Choice are examples of mass market tour operators. Thomson and First Choice belong to TUI, these are known as mass market tour operators as they sell/sold holidays that appealed to the majority of holiday makers. Some of the larger mass market tour operators have diversified in now offering more specialised products such as safari and skiing. TUI (www.tui-group.com/en/company/sectors/tuitravel) TUI AG is the largest travel group in the world; Thomson belongs to TUI and is a travel agency as well as having its own airline. First Choice is another travel agent that has its own airline, which belongs to TUI. TUI travel was formed in 2007, with the merger of TUI; their existing distribution, tour operators, air-lines and destination groups; with First Choice Holidays Plc. TUI AG is separated into three sectors: TUI Travel TUI Hotels Resorts TUI Cruises TUI also has a shipping container department. TUI travel is the majority shareholder of the company and is listed on the London Stock Exchange. They operate in 180 countries worldwide, making TUI the leading tour operator within Europe; to become this they provide a wide and varied service for over 30million customers. TUI is a British based company, with their head office in Crawley, West Sussex, not too far from Gatwick Airport; one of the UKs busiest international airports. TUI has over 200 different brands to over, over 140 aircraft and 3,500 retail shops across Europe, employing approximately 50,000 employees. TUI is separated in too four sectors of business, covering all 200 plus brands, these are: Mainstream Specialist Activity Accommodation and Destinations The mainstream sector is the largest of the four sectors in size, operating profit and the number of employees. The 3,500 retail outlets through-out Europe, providing over 25million customers per year, with package, self-package, sun and beach holidays. This sector operates over 140 aircraft to a wide variety of destination through-out the year, incorporating a large number of high street retail stores. The Specialist and Emerging Markets sector includes 40 specialist tour operator companies, providing and selling tour destinations to a smaller demographic, this sector is becoming more popular as people are starting to spread away from the usual package beach holiday. Specialist travel and emerging markets are places such as tours in North America, Europe and further afield such as China and Russia, the emerging markets that have not been popular in the past due to inaccessibility. This sector also provides escorted tours to the Galapagos, around-the-world trips and student gap years to Australia for example. The Activity sector is designed in providing customers that are seeking adventure or active holidays unique tours or packages to suit them. These specialised tour operators operate in the marine, adventure, ski, student and sporting segments, for example hiking in Kilimanjaro, polar expeditions, skiing in Canada and chartering yachts in the Caribbean. The Accommodation and Destination sector provides on and offline accommodation and destination services worldwide; selling accommodation directly to the customers through online hotel booking sites, such as Laterooms.com; Hotelpedia.com and Asiarooms.com. It also provides accommodation, transfers, excursions and a destination agencies portfolio to tour operators, travel agents, cruise lines and other corporate customers. Thomas Cook is another example of a mass market tour operator. As with TUI, Thomas Cook has travel agencies, airlines, hotels and tour operator; Club 18-30. In 2007, Thomas Cook merged with MyTravel; this was to cut costs; a predicted à £75million per year saving; and to combat competition from the low-cost airlines and web-based travel agents, that are on the rise in where customers are buying their holidays from. All tour operators that offer air inclusive packages are required by law to have an Air Travel Organisers Licence (ATOL). This protects customers from losing their money and/or being stranded abroad if something was to happen to the flights. ATOL is managed by the Civil Aviation Authority (www.caa.co.uk) Specialist Tour Operators Specialist tour operators cater for niche market holidays, they specialise in particular destinations and/or in a particular product. For example Journey Latin America specialises in the particular destination of Latin America (www.journeylatinamerica.co.uk) and Active Diving specialise in Scuba Diving holidays around the world (www.activediving.co.uk). Journey Latin America (www.journeylatinamerica.co.uk) specialises in holidays to Latin America; some of the destinations they include are: Antarctica Argentina Belize Chile Cuba Caribbean El Salvador The Galapagos Islands The Falkland Islands Guyana Peru Mexico Nicaragua Venezuela They provide a wide variety of different types of holidays for a wide range of different markets. The types of holidays available are: Tailor-Made Tours Small Group Tours Value Active Beach Wildlife Expedition Honeymoon Responsible Family Learn to (learning a new skill) Cruise JourneyLatinAmerica markets to everyone, with holidays suitable for low-budgets to the higher budgets, family holidays to romantic honeymoons. Wildlife holidays with JourneyLatinAmerica offers the traveller a vast array of wildlife and birdlife to see, from giant tortoises to llamas to sloths and penguins, all depending which country has been chosen to go to, there is the added advantage of there being the largest rainforest, driest desert to the longest mountain range and biggest river within the territories of the holidays available. There is plently of advantages of travelling with a smaller, specialised tour operator, the service is more personal and the smaller operators tend to have more of a passion for the area they specialise in. Smaller operators are experts in their destination, enabling them to give first-hand advice and recommendations to the holiday maker. They also have more care towards to the places, the people and the environment and try to minimise the negative effects of the holiday. Inbound Tour Operators Not only is there tour operators for outbound tourists, either specialised or/and mass market; there is also many tour operators for inbound tourists, specialised and/or mass market. These tour operators specialise and cater for inbound tourists to the UK from many different countries. They provide tours and holidays in many different languages and for different budgets. One example of an inbound tour operator is British Tours. British Tours (www.britishtours.com) specialise in tours of Britain. They provide tours to all size groups, from private groups up to 7 persons by car with their own guide; to larger groups by mini-bus or coach, with own guide. All prices are per car not per person. Tours are available in most languages, at an extra cost; including French, German, Spanish, Russian, Italian, Japanese and Chinese. Tours are suited to individual travellers, families, people with special interest, people with special needs and anyone who wants the freedom to travel at their own pace with their guide to help and inform. The tours of Britain cover the main tourist attractions and sites; the more famous to the lesser known authentic tourist sites; all with guide that are local to the area with a vast knowledge and interest of the particular site. Some of these tours are Stonehenge at Dawn, Legal London, Harry Potter and Englands Gardens. British Tours offer private day tours leaving London as well as personally guided tours of Scotland, Wales and England, special interest tailor-made tours. They also provide European destination tours, such as Paris, Normandy Beaches by private plane and private bus tours of Rome and Italy. British tours work with 100s of travel agents worldwide, as well as many UK companies for sightseeing, ground-handling, interpreting and corporate entertainment within the UK. British Tours is a member of the London Tourist Board, the British Incoming Tour Operators Association, The Society of the Golden Keys and the American Society of Travel Agents. An example of a tour and costs with British Tours: Harry Potter Tour includes the locations where the Harry Potter films have been made, including London, Oxford and Gloucester. Oxford and Gloucester tour only (not including the London sights) for up to 7 people taking roughly 10 hours to complete would cost à £655 per car; price includes private car and guide, collection and return to hotel; anywhere in London; entrance and meals are not included in the price. These tours are also available in most languages.
Wednesday, November 13, 2019
Essay --
Benchmark #2 Essay Mrs. Burns and Ms. Roche (English 2 Period 4) Christopher Conza January 15, 2014 In this poem called ââ¬Å"Creaturesâ⬠by the author Billy Collins there are three examples of figurative language helps convey the meaning that the author Billy Collins is conveying. The three examples of figurative language that the author Billy Collins uses are a metaphor, enjambment, and imagery. These three examples of figurative language help illustrate Billy Collinsâ⬠theme in this poem called ââ¬Å"Creaturesâ⬠that he is writing because these three examples of figurative language help emphasize the theme of the poem. These three examples help emphasize this poem called ââ¬Å"Creaturesâ⬠meaning because it makes the theme of this poem have a deeper meaning. The theme of the author Billy Collins poem called ââ¬Å"Creaturesâ⬠is that the reader has to imagine In this poem called ââ¬Å"Creaturesâ⬠by the author Billy Collins there is a literary device called a metaphor when the reader is reading this poem. A metaphor is a comparison of two unlike things without using the words like or as. In lines one (1) through...
Sunday, November 10, 2019
Nursing Research article critique Effects of nursing rounds
The article Effects of nursing rounds on patientsââ¬â¢ call light use, satisfaction and safety as reported by Meade, Bursell, & Ketelsen (2006) examines the possible implications that implementation of regular rounds by nurses might have on patients and nurses. The purpose of the study is to determine the extent to which the frequency of responding to call lights ââ¬Ëaffects patient-care managementââ¬â¢ and the possible contribution that frequent nurse presence can make. The independent variables are scheduled one-hour or two-hour rounds as they affect the dependent variables of number and frequency of patient use of call button, patient satisfaction and the safety of patients.The research functions under the hypothesis that scheduled rounds by nursing staff, involving the performance of certain mundane tasks related to patient comfort and concerns, on medical, surgical or medical-surgical wards would have the effect of reducing the rate of use of call lights by patients, of increasing overall patient satisfaction and of improving the safety of patients. The relationship between the dependent and independent variables is thus expected to be positive. This hypothesis directly aligns with the specific purpose of the study.The literature reviewed in this study is quite comprehensive covering material from both classic and modern sources. Materials cited are from primary data sources and the majority fall within five years prior to the research. The concepts examined are rounding, patient satisfaction and call light usage. Table 1 provides a list of activities involved in rounding procedures. The literature review examines prior research exploring the variables under consideration such as the correlation between rounding and patient safety and between rounding and frequency of use of call light. The authors note, however, that specific research exploring the relationship of the nursing rounds on the aforementioned variables is lacking or inadequate. This r esearch presents new knowledge on the correlation between scheduled rounds by nurses only and improved care delivery.The theoretical framework that forms the basis of the research is that ââ¬Ëimproved patient-care management and patient satisfaction and safety are achievable with interventions that nurses can initiate and carry out.ââ¬â¢ The research is of a quasi-experimental design which means that the researcher had little influence over the assignment of the hospital units into either of the experimental or control group.Hospitals opted to experiment with either a one-hour or a two-hour round in a medical, surgical or medical-surgical unit plus a control group in a separate unit over a four week period. Some administrators were asked to change a particular choice, however, so as to ensure equitable distribution across groups. Nurses in the experimental groups were trained on the procedures to follow during the rounds. The control group received no intervention but was brie fed on how to record the use of call lights by patients.The sample consists of 46 units in 22 hospitals across 14 states and representing both urban and rural populations. To be eligible hospitals were required to have medical, surgical or medical-surgical units, less than 5% external agency employees and nurse managers capable of overseeing the research. There is no evidence of randomization. Informed consent was through hospital administrators. The sample size is quite small given that there were only about 16 units per subgroup or a little over one per state. The sample size is not thus reasonable or equitable.Call light logs were used to record the room and time as well as to specify which of 26 given reasons, were responsible for patient calls. Patient satisfaction data was obtained from hospital administered surveys and questionnaires. Patient safety was recorded as the number of falls. Where reliability and validity of data was questionable they were not included in the analy sis.Data collection strategies were clearly described except for the questionnaire which the researchers had no control over. Data analysis procedures which include the use of means and t-test comparisons of the times that call lights were used among the groups. Ranking and classification were used to determine the seriousness of the calls made and the most frequent reasons. Paired t tests were used to analyze number of patient falls to determine patient safety.Results reveal that frequent rounds improve patient care as supported by the data showing one-hour rounds having a more significant impact on the other variables. The researchers believe that the findings are ââ¬Ëgeneralizable to the majority of U.S. hospitals. This view is questionable given the numerous limitations of the research. Further research into the possible correlation of these variables in different hospital settings, across different units, among diverse populations is necessary. A more longitudinal survey wou ld best reveal generalizability.The sample size of the research was quite small. There was a lack of randomization so hospitals seemed to have chosen the experimental method that was more appealing to them. Researchers had little control over some of the instruments and thus were unable to ensure their reliability or validity. There were also no adequate procedures put in place to ensure nurse compliance in performing rounds and completing logs. Additionally staff may have been rotated between groups and thus brought practices from one into the other.The findings of this research, though not completely generalizable, have significant implications for nursing practice and general health care administration. If further research into the correlation between regular rounds and improved patient safety and satisfaction corresponds to the present findings then administrators will need to consider reorganizing their nursing schedules.The benefits to be gained from having nurses perform rout ine rounds seem to be positive and therefore the implementation of this method could become a mainstay of health institutions. Of course the research suggests that nurses do not have to complete these rounds, that other personnel could be utilized in accomplishing this. However, where constraints of resources are limited, having nurses complete regular rounds could be a very economical option.Meade, Bursell, & Ketelsen (2006) suggest that the consequent impact of these rounds on overall patient satisfaction and safety could have a corresponding positive effect on the number of lawsuits filed against hospitals for negligent practices. More routine monitoring of patients implies that nurses are able to check both serious and non serious matters before they escalate. Particularly with one-hour rotations serious relapses in patientsââ¬â¢ health while they are unsupervised would be avoided. It is in the rare case where patients experiencing difficulties are unable to get medical assis tance in a reasonable amount of time. Discomfort could therefore be estimated during these routine visits.This could be a solution administrators use to address nursing shortages, ensuring that patients are adequately monitored. Long-term scheduling of rounds could be done in little time bearing in mind staff allocations. Where necessary other staff may be utilized even alternating rounds with nurses so that the patient is visited by a nurse every two hours.Further nurses would be held more accountable for the patients in their care. Administrators contemplating this method could also consider using logs to record the time of patient visits and the state of the patient during these visits and requiring that nurses complete these logs. Though this suggests more time demands it will mean patients calling on the nurses unnecessarily out of the scheduled round times and nurses having more time in between to attend to critical matters such as patient education. Nursing schools will also have to consider including additional training on round procedures. ReferencesMeade, C. M., Bursell, A. L., & Ketelsen, L. (2006, Sept). Effects of nursing rounds on patientsââ¬â¢ call light use, satisfaction and safety. American Journal of Nursing, 106(9), 58-70.
Friday, November 8, 2019
Is Dentistry the Field for You
Is Dentistry the Field for You The career experts at CareerIgniter have a round-up of everything you need to know! Firstly, what is it?à Dentistry is a medical subspecialty that encompasses oral health. Oral health consists of the study, diagnosis, treatment, and prevention of decay and diseases of the oral cavity, and adjacent tissues and structures of the jaw and face.There are nine specialties within dentistry (median salaries in parentheses):General Dentistry ($149,310)Dental Public HealthEndodonticsOral and Maxillofacial PathologyOral and Maxillofacial Surgery ($187,200)Orthodontics and Dentofacial Orthopedics ($187,200)Pediatric Dentistry (Pedodontics)PeriodonticsProsthodontics ($169, 130)Dentists need to have an interest in oral health, excellent patient socialization skills, and a tolerance for the up-close-and-personal nature of exams and performing dental work. Other skills include:Good manual dexterityPhysical staminaKnowledgeable in fieldExcellent communication skillsProblem solving abilitiesPatience ReassuringDisciplined in using clinical approachGreat attention to detailConfidenceDentists work in multiple settings, but most join group practices or work with public health organizations. According to CareerIgniter, 92% of dentists work in private practice. Itââ¬â¢s a robust, growing field because the need for dental health and preventative care will only grow with the aging Baby Boomer populations.How to become a dentistThe process takes from 7-8 years; expenses can range from $15K ââ¬â $60K a year depending on the institution you select for the undergraduate and medical degrees.1. Complete a bachelorââ¬â¢s degree program 2. Pass the Dental Admission Test (DAT) 3. Earn a dental degree (Doctor of Dental Surgery, DDS, or Doctor of Dental Medicine, DDM) from an accredited organization. Studies during this time include laboratory and classroom work in health and dental science. Courses will most likely include oral pathology, periodontics, dental anesthesia, orthodontics, radiology, and pharmacology. The last two years of a program typically focus on clinical work, diagnosing and treating patients under the supervision of a dental instructor. 4. Obtain a license to practice (by passing National Board Dental Exams) 5. Practice or pursue a specialtySo if you like teeth, other human beings, and are passionate about preventative medical care- dentistry just might be the ideal career for you!How To Become A DentistRead More at www.careerigniter.com
Wednesday, November 6, 2019
Bangalore Real Estate Essay Example
Bangalore Real Estate Essay Example Bangalore Real Estate Essay Bangalore Real Estate Essay Capital of the southern state of Karakas, Bangor is blessed with numerous features which include gardens, natural lakes, beautiful madmans and a favorable climactic condition. These are features which aid in attracting business opportunists who make this city a more lucrative option for potential buyers. The growth of the real estate industry in Bangor that began along with the IT boom is showing an upward movement in both commercial and residential properties. However, the rising figures are not enough to quench the growing demand for properties in Indians primary IT hub. This growing demand in Bangor property has encouraged property investors and dealers as they are coming up with newer forms of projects that will attract more buyers. These schemes are aimed at not only the elite class but also the middle class working executives to fulfill their dreams of a sweet home in the high tech city. Increase in real estate prices drives the market to be more expensive which provides plenty opportunities to real estate developers. The Indian government is also not being left behind as it is coming up with various infrastructure projects in order to make Bangor one of the most sought after cities across the globe. The prime center of attractions in Bangor includes the Whitfield areas, Bantamweight Road, Outer Ring Road and House Road. This evolution has attracted a number of multinational companies such as Yahoo, Amazon, Google and many more. This has also led to an increase in the demand in business in residential sectors. However, several issues do exist such as parking, traffic Jams, deteriorating road conditions and low vacancy rates in the main city. This has reinforced real estate developers and builders decision to search for options in the suburban areas of Bangor. A number of real estate developers are also developing townships around Bangor city. Most real estate projects are inspired from countries like Singapore USA and China.
Monday, November 4, 2019
Stress in Psychology Research Paper Example | Topics and Well Written Essays - 750 words
Stress in Psychology - Research Paper Example ââ¬Å"Even as modern suburban living offers an environment conducive to family lifestyle: ample living space, good schools, and relative safety, the suburban lifestyle is accompanied by substantial amounts of stressâ⬠(Cappell, Et al, 2001). The study investigates levels of stress for over 500 residents living in suburbs of Chicago, by measuring various demographic factors, such as gender, age, age of children, employment, number of hours worked each week, amount of time spent caring for the home, amount of time spent caring for children and number of hours of sleep each night. Levels of stress are measured by the number of stress related symptoms survey respondents report, for each factor. Overall, married males with families, living in the suburbs, who work reasonable hours and contribute little to household chores experience lower levels of stress, according to Cappell, et al (2001). Brown, D. & James, G. (2000). Physiological stress responses in Filipino-American immigrant nurses: The effects of residence time, lifestyle and job strain. Psychosomatic Medicine, 62: 294-400. Retrieved from http://www.hawaii.edu/hivandaids/Physiological_Stress_Responses_in_Filipino-American_Immigrant_Nurses.pdf. The study investigates blood pressure levels among immigrants to Hawaii, of Filipino origin. Blood pressure is assumed to be a predictor of physiological stress. Respondents in the study are nurses and nurse aids, who are Filipino immigrants. The use of blood pressure as a stress response shows a pattern that the authors believe cannot be accounted for, by physical demands of work. Results indicate that respondents who have lived and worked in the United States longer, have higher average blood pressures, than those who have been in the country a shorter period of time. ââ¬Å"Women who resided in the United States longer had significantly smaller dips in their blood pressure during sleepâ⬠(Brown & James, 2000). Blood pressure normally dips during sleep. Th e assumption is that those with smaller dips in blood pressure are suffering from a higher level of stress. Respondents were also given questionnaires to measure their perceived lifestyle, compared to both Filipino and American lifestyle, using a scale. Respondents rated themselves as generally having a lower perceived American lifestyle. The implication for results of this research, is that acculturation brings about higher levels of physiological stress response. Steckel, R. (2005). Young adult mortality following severe physiological stress in childhood: Skeletal evidence. Economics and Human Biology, 3: 314-28. Retrieved from http://web.econ.ohio-state.edu/rsteckel/VITA/2005%20Young%20Adult%20Mortality.pdf The author uses skeletal remains to suggest a link between childhood physiological stress and adult heath. The research conducted is an investigation of skeletal findings presented by groups of anthropologists. Steckel bases his research on previous studies that link childhood health to adult success and growth (stature) to adult wellness. Femur length is a proven method among anthropologists, for determining stature. ââ¬Å"In a large collaborative study that investigated skeletal health over the past several thousand years, these included three indictors of health during childhood (stature, linear enamel defects, and skeletal signs of anemia)â⬠(Steckel, 2005).. Stature is also included as an important
Friday, November 1, 2019
Marketing Segmentation and Targeting Essay Example | Topics and Well Written Essays - 1500 words
Marketing Segmentation and Targeting - Essay Example This research will begin with the statement that A market, in contemporary terms, is defined as a place where both buyers and sellers come to meet with the objective of exchanging of goods or even services. In this text, the general definition of a market is a group of both people as well as businesses with a clear interest, purchasing ability and willingness to spend some money to get the goods or services to satisfy their specific needs. Market segmentation is the grouping of customers who may be individual or corporate into a pool of customers with similar demands (goods and services) in terms of prices and designs. It can also be termed as a marketing strategy where a large market is divided into various subsets according to the customersââ¬â¢ demands. A good market segment should be homogenous meaning all customers in a specific segment would prefer a common product quality. on the other hand, buyers from different segments are expected to have different products and services tastes. However, all these should yield many returns.à The term can also be described as grouping customers with similar needs and charged differently from other groups or segments. Statistical analysis is done on some characteristics to come up with a certain market segment. Among the characteristics are the customersââ¬â¢ location, price, income, religion, and gender. Market segmentation is a business strategy upon which other marketing decisions are based.à ... The first is the geographic segmentation which is determined by various regional variables like nations, neighborhoods, climate, and rate of population growth as well as the population density. Demographic segmentations consider age, level of education, income, status of family, occupational factors, and the customersââ¬â¢ gender. Psychographic market grouping is making use of psychological science to know customers well and is based on the attitudes and the general customersââ¬â¢ lifestyle as well as values. Finally, behavioral market differentiations is done according to the rates at which the customers use the goods or services in question, price sensitivity, how loyal the customer is to a certain brand, as well as the benefits attained. The greatest purpose of market segmentation is to enable sales activities to put more emphasis on a certain market segment with the highest chances to buy the products or services. If properly done, higher sales will be realized. In other pe rspectives, it is aimed to improve business or companyââ¬â¢s competitive nature as well as serve the customers in a better way which translates to better output such as sales increase, better market share, and a good business image. Other benefits of this market strategy is to get to the bottom understanding of the customersââ¬â¢ needs and this translates to improvement of a company or business in general. This confers on the business a competitive advantage due to the better services offered to the grouped customers. The other advantages are that the goods or services termed as responsive could be designed to satisfy the wants of a certain market place. Secondly, it can be used to decide on effective costs and creating awareness on a certain
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